A Happy 2025 to all of our customers! Thank you for supporting our small family business for another year! 2024 was another busy year in the Romney's Factory, Office & Warehouse and we thought it would be a good time to share the Romney's 2024 highlights and news you might have missed.
January - The Burberry Collaboration
George Romney worked on a collaboration with British luxury fashion brand Burberry to deliver a bespoke wrapped Kendal Mint Cake bar that was distributed at Harrods. Whilst a variety of different Mint Cake products were discussed during our initial meetings, the team finally settled upon the famous Romney's Kendal Mint Cake Pocket Tin. The iconic Burberry branding is present on two different elements of the pocket tin: the internal wrapper and the external sticker.
Romney's distinctive Kendal Mint Cake wrapper received a subtle alteration with the Burberry Equestrian Knight Design (EKD) logo replacing the 'o' within the Romney's brand name. The EKD represents honour, protection and reform, and dates to circa 1901.
The functional pocket tin seal has been replaced by a bold Ivy Green sticker, that also features the Burberry EKD.
During February, shoppers at Harrods were able to visit the Burberry Camping Corner which boasted a selection of classic hiking accessories, including a display of Romney's famous Kendal Mint Cake.
We also partnered with Burberry to create the Harrods store facade using bars of Romney's Kendal Mint Cake and used 300 bars to replicate the iconic London landmark.
'We are extremely proud of how the bespoke Burberry Kendal Mint Cake Pocket Tin has come together. The final product is something that will be engrained within the company’s illustrious history for many years to come. From the initial meetings with Burberry representatives, it became clear that this project was going to be a huge undertaking for our 4th generation family business. However, the synergy between the two brands was undeniable. Both Romney’s and Burberry are quintessentially British brands that have deep roots with explorers and adventurers alike' - Greg Taylor, George Romney Ltd Operations Manager
"Burberry's heritage is rooted in outdoor exploration - from the invention of gabardine to outfitting explorers in the early 20th century. With Romney's Kendal Mint Cake being a favoured snack among adventurers and mountaineers, the collaboration is a celebration of British heritage and the spirit of adventure." - Burberry
March - Chocolate Mint Cake & Rum Reveal
On Friday 22nd March, the George Romney's team attended Mint Drinks 10 year anniversary, which featured the release of their highly anticipated new spirit drink! Mint Drinks is the only drink manufacturer that uses real pieces of Romney's Kendal Mint Cake in their spirit drink!
In order to produce their Delicious Kendal Mint Cake Vodka, David Hall melts down Romney’s Brown Kendal Mint Cake and mixes it with Vodka. David explained that they chose to use brown Mint Cake as it produces a better looking spirit drink. Creating the drink is a delicate process, if measurements are wrong and too much brown Kendal Mint Cake is added, the mixture can begin to grain.
The event began with a selection of delicious cocktails, all of which were created using Mint Drink four sprit drinks: Kendal Mint Cake Vodka, Herdwick Brambleberry Gin, Sticky Toffee Pudding Rum and Lakes Gingerbread Vodka. Then it was time for the big reveal, as David took to the stage to unveil the fifth and latest spirit drink to be added to the Mint Drink range... Chocolate Mint Cake & Rum!
The connections between Romney’s Kendal Mint Cake & Mint Drinks go deeper than you might think, as we also use their spirit drinks as the main ingredients for our specialty fudge range. We currently manufacture and sell Kendal Mint Cake fudge, Herdwick Brambleberry Gin fudge, Lakes Gingerbread Vodka fudge & a sticky toffee pudding rum fudge! View the delicious Mint Drinks fudge range here - https://mintcake.co.uk/collections/handmade-fudge?page=2...
March - An Online Order Milestone
Over the last few years, special attention has been paid to our online website and how we can provide a better service to our B2C customers. Hitting the 10,000 order milestone highlights our commitment to the online store and the progress that has been made in this period. A big thank you to all of our wonderful customers who have supported our 4th generation family business!
September - Cumbria Tourism Charity Golf Day
On Friday 27th of September, four members of the George Romney family represented the company in the inaugural Cumbria Tourism Charity Golf Day at Carus Green. After a bacon bun and a warm-up on the driving range, the team made their way to the 17th hole for the start of the Texas Scramble. The George Romney team performed incredibly well, with 10 pars, 7 birdies and a nice eagle to finish our round on the par 5 16th hole. They finished with a score of 55 which was enough to claim first place, what a team!
On behalf of everyone at George Romney Ltd, we would like to say a huge thank you to Gill, Sarah & the wider Cumbria Tourism team for organising such a fantastic charity event. The event raised a staggering £10,735 which will be used to support young people as they journey into the tourism and hospitality sector and really help them as they start their careers in our wonderful Cumbria visitor economy. We would also like to express our gratitude to the Carus Green Staff for their generous hospitality and for providing such an enjoyable course to compete on.
To mark its 50th anniversary year, Cumbria Tourism has teamed up with the county’s leading grantmaker, Cumbria Community Foundation, to launch a new charitable fund to help kickstart people’s careers in tourism and hospitality.
Recognising the barriers faced by some as they contemplate a career in the sector, the Cumbria Tourism 50th Anniversary Fund, administered by the Foundation, will help people aged 16 and over access career opportunities in tourism and hospitality by providing financial support for specialist equipment, training, study materials and travel costs, among other things.
November - Gift Box Glow Up
After months of planning and design meetings, George Romney Ltd were thrilled to release the New Gift Boxes to the online store in November. The updated gift box collection featured a design based upon the first successful ascent of Mount Everest in 1953 by Sir Edmund Hillary & Tenzing Norgay. The collection features specially curated Gift Boxes, with price points to suit every occasion.
Anya Hindmarch - Anya Says Walk
Our 2nd major collaboration in 2024 saw Romney’s Kendal Mint Cake work with luxury bags & accessory brand Anya Hindmarch, to create a bespoke labelled 85g White Kendal Mint Cake bar. The Bespoke Kendal Mint Cake bars featured in the ‘Anya Says Walk’ store, which was created to celebrate the partnership between Anya Hindmarch and Ordnance Survey.
